Hi Plus 91 arrive with Digital Marketing topic which plays an vital role for growth of small scale/ start business. In these topic we will discuss about how digital marketing make changes in growth rate of an small business.
Benefits of Online Marketing
- It helps to reach a global marketplace,
- Its helps you to save money and get more reach compare to traditional marketing,
- Its helps you to attract location based customers
- You can track the responses of your marketing ads.
Why you should use Digital Marketing?
Your Customers Are Online:
Internet is the most common thing in India, everyone using internet. Everyone is using online then why cannot we sell our product/service through online. Start engaging with your customers, tell your customers about your products/services.
Be Accessible To Your Customers:
It’s clear that in today’s digital world, the first place the average consumer looks for what they want is online. Whatever product or service they are looking for, they will most likely start their search with Google. If you have no online presence at all, you won’t be found, and you can’t compete.
By looking at your website and your competitors’ websites side by side, your prospects should be able to compare hours, prices, special offers and more.
Lets Customers Come to You:
By creating a web presence, your business is open for business even when it’s closed. You can create an atmosphere in which your customers can come to you anytime day or night.
At their convenience, customers and prospects can send you emails with questions, make purchases and browse your inventory. Potential customers who have no way to physically come to you can still do business with you, whether they are limited by disability, transportation or simply living too far away.
Get to Know You Target Audience:
Digital marketing allows you to engage with your prospects. You can gradually get to know them and what they are hoping to find. On social media or on a blog you can start a conversation. Run a survey or try to get to know them. Pay attention to their comments or their responses to surveys.